Why a Full-Funnel Approach is the Key to Performance Marketing Opinion Partner Content 11 May 21 Case Study: Look After My Bills Gains 10,000 New Memberships in Nine Months by Targeting Consumers on the Open Web Case Studies Partner Content 10 May 21 PMA Gold Sponsor VoucherCodes Report Success for NHS Page with £5.6m in Retail Sales During First Year Newsdesk 14 May 21 PI LIVE Global 2021 Roundup: Day Three Newsdesk 13 May 21 Q&A with Partnerize, Gold Sponsor for the Performance Marketing Awards 2021 Affiliate Marketing 13 May 21 PI LIVE Global 2021 Roundup: Day Two Newsdesk 12 May 21 Oracle Moat Analytics Becomes the First Third-Party Measurement Provider to Integrate Directly Within Taboola Ads Data Collection 12 May 21 PI LIVE Global 2021 Roundup: Day One Newsdesk 11 May 21 The Advertiser Diaries: Adam Clisby Affiliate Marketing 11 May 21 WTF is ATT? Data Collection 10 May 21 Everything You Need to Know About the International Performance Marketing Awards 2021 Performance Marketing 7 May 21 Webgains Accelerate 2021 Event – The Round-Up Affiliate Marketing Partner Content 6 May 21 Q&A with Piggy, Platinum Sponsor for the Performance Marketing Awards 2021 Affiliate Marketing 6 May 21 Influencers and Affiliates Should Be Hand in Hand Affiliate Marketing 6 May 21 Perform[cb] Acquired by Leading Equity Firm Beringer Capital Affiliate Marketing 5 May 21 Why it’s Time to Truly Understand the Psychology of Deals and Discounting Opinion 5 May 21 Watch Now: Q&A with Finder, Gold Sponsor for the Performance Marketing Awards 2021 Q&As 5 May 21 TopCashback Complaint Against Rival Quidco Upheld by the ASA Newsdesk 5 May 21 The PI LIVE Global Agenda is Now LIVE Newsdesk 29 Apr 21 New Voting Process, Fresh Categories and Entry Kit for the 5th International Performance Marketing Awards Newsdesk 29 Apr 21 Movers and Shakers: April 2021 Movers & Shakers 29 Apr 21 TikTok Introduces Lead Generation to Enable Businesses to Easily Drive Customer Acquisition In-App Advertising 28 Apr 21 Performance: Under the Spotlight More Than Ever Affiliate Marketing 28 Apr 21 Daily Mail Doubles Outbound Traffic to Retailers as Affiliate Marketing Partnerships Mature Affiliate Marketing Partner Content 28 Apr 21 Free Report – Discover Fashion Brand Traffic Sources during 2020 Affiliate Marketing 28 Apr 21 The Power of Optimising Your Affiliate Onboarding Process Affiliate Marketing 27 Apr 21 Register Now: Webgains Accelerate 2021 Performance Marketing Partner Content 26 Apr 21 PI LIVE Global 2021: Start Connecting Now! Newsdesk 26 Apr 21 Are Publishers Really Prepared to Combat Cookie Deprecation? Data Collection 23 Apr 21 Affiliate Marketing as a Side Job Affiliate Marketing 22 Apr 21 Invoices are Stretching: How Should Publishers Deal with Delayed Payments? Opinion 21 Apr 21 ‘It’s an Exciting Time to be in Such a Rapidly Maturing Industry’: IAB UK’s Digital Adspend Report Shows Affiliate Grew by 10% YOY in 2020 Affiliate Marketing 21 Apr 21 Should I Stay or Should I Go: Choosing Facebook Ads in 2021 In-App Advertising 20 Apr 21 WTF is Deal ID? Programmatic Advertising 19 Apr 21 What Can You Gain From Cross-Device Tracking? Data-Driven Marketing Partner Content 19 Apr 21 Free eBook: Time to Jump Off the Discount Rollercoaster 19 Apr 21 Why Diversification is Vital Opinion 16 Apr 21 Performance Marketing in LATAM Q&A: Soicos on the Affiliate Channel in Latin America and Its Tremendous Growth Q&As Partner Content 15 Apr 21 RevLifter Continues Global Expansion with Launch into French Market Newsdesk 15 Apr 21 Your Final Chance – The Final PMA Entry Deadline is in 24 Hours! Newsdesk 12 Apr 21 Get Ready to Network – Our New PMA Ceremony Platform Newsdesk 12 Apr 21 New Research Shows Gaming and Entertainment are Fastest Growing Verticals Newsdesk 9 Apr 21 How Can YouTube Fit Into Your Wider Affiliate Plan? Affiliate Marketing 8 Apr 21 How Can You Prepare for a Cookieless Future? Webinars Partner Content 7 Apr 21 Tackling Data Deprecation – Are Direct Partnerships With Publishers the Answer to Brands’ Woes? Data-Driven Marketing 7 Apr 21 Why DTC Brands Born Today Might Never Use a Media Agency Programmatic Advertising 7 Apr 21 Impact Has Acquired Affluent in Efforts to Power Agency Managed Partnership Programmes at Scale Acquisitions And Mergers 6 Apr 21 WTF is Digital Identity? Data-Based Marketing 6 Apr 21 Bridging the Gap Between Social and Programmatic Programmatic Advertising 1 Apr 21 No Marketing is an Island – the Virtue of Working Together Opinion 31 Mar 21 Google Has Started Trialling FLoC – Its Alternative to Cookies Strategies for Advertisers 31 Mar 21 Get Your Entries in! Regular Entries to the Performance Marketing Awards Close in 24 Hours! Events 31 Mar 21 10 Reasons Marketers Continue to Move Their Affiliate Programmes to Tech Platforms Opinion Partner Content 30 Mar 21 Connexity Revenues Soar 60% YOY as Innovative Solutions for Both Merchants and Publishers Deliver Differentiated Value Newsdesk Partner Content 30 Mar 21 Recognising the Women Who Make our Industry Great Newsdesk 30 Mar 21 Movers and Shakers: March 2021 Movers & Shakers 29 Mar 21 Hit Your User Acquisition KPIs With Influencer Marketing Affiliate Marketing 26 Mar 21 Impact Acquires Trackonomics in Effort to Boost Publisher Commerce Content Capabilities Acquisitions And Mergers 25 Mar 21 The Final Members of the Performance Marketing Awards 2021 Judging Panel Are Unveiled Events 25 Mar 21 Free eBook: Time to Jump Off the Discount Rollercoaster Reports Partner Content 24 Mar 21
Case Study: Look After My Bills Gains 10,000 New Memberships in Nine Months by Targeting Consumers on the Open Web Case Studies Partner Content 10 May 21
PMA Gold Sponsor VoucherCodes Report Success for NHS Page with £5.6m in Retail Sales During First Year Newsdesk 14 May 21
Q&A with Partnerize, Gold Sponsor for the Performance Marketing Awards 2021 Affiliate Marketing 13 May 21
Oracle Moat Analytics Becomes the First Third-Party Measurement Provider to Integrate Directly Within Taboola Ads Data Collection 12 May 21
Everything You Need to Know About the International Performance Marketing Awards 2021 Performance Marketing 7 May 21
Q&A with Piggy, Platinum Sponsor for the Performance Marketing Awards 2021 Affiliate Marketing 6 May 21
New Voting Process, Fresh Categories and Entry Kit for the 5th International Performance Marketing Awards Newsdesk 29 Apr 21
TikTok Introduces Lead Generation to Enable Businesses to Easily Drive Customer Acquisition In-App Advertising 28 Apr 21
Daily Mail Doubles Outbound Traffic to Retailers as Affiliate Marketing Partnerships Mature Affiliate Marketing Partner Content 28 Apr 21
‘It’s an Exciting Time to be in Such a Rapidly Maturing Industry’: IAB UK’s Digital Adspend Report Shows Affiliate Grew by 10% YOY in 2020 Affiliate Marketing 21 Apr 21
Performance Marketing in LATAM Q&A: Soicos on the Affiliate Channel in Latin America and Its Tremendous Growth Q&As Partner Content 15 Apr 21
Tackling Data Deprecation – Are Direct Partnerships With Publishers the Answer to Brands’ Woes? Data-Driven Marketing 7 Apr 21
Impact Has Acquired Affluent in Efforts to Power Agency Managed Partnership Programmes at Scale Acquisitions And Mergers 6 Apr 21
Get Your Entries in! Regular Entries to the Performance Marketing Awards Close in 24 Hours! Events 31 Mar 21
10 Reasons Marketers Continue to Move Their Affiliate Programmes to Tech Platforms Opinion Partner Content 30 Mar 21
Connexity Revenues Soar 60% YOY as Innovative Solutions for Both Merchants and Publishers Deliver Differentiated Value Newsdesk Partner Content 30 Mar 21
Impact Acquires Trackonomics in Effort to Boost Publisher Commerce Content Capabilities Acquisitions And Mergers 25 Mar 21
The Final Members of the Performance Marketing Awards 2021 Judging Panel Are Unveiled Events 25 Mar 21
