Mobile News

By Mark Jones 1 day ago
Publisher Innovation debuts at the Performance Marketing Insights: London conference and exhibition next week, shining a light on some of the most forward-thinking names to spring into the affiliate marketing space over the last year. Four companies have been invited ...
By Richard Towey 1 day ago
In-store trials of Near Field Communication (NFC) technology are spreading like wildfire as offline retailers attempt to piggyback on the latest natural pairing of technology and tradition.  Crazes like showrooming - the practice of browsing for and testing products in-store before ...
By Simon Holland 2 days ago
Mobile app development company Distinction is the subject of an acquisition by travel publisher Skyscanner. The 30-strong team of designers and developers will be integrated with Skyscanner’s own in-house mobile team as the travel comparison site looks to take ...
By Pieter Mees 3 days ago
2014 is the year that we are expected to consume more digital than TV content. A lot of this will be video: A recent Cisco report estimated that IP video will account for 79% of all consumer internet traffic by ...
By Richard Towey 1 week ago
Advertisers are being pushed to dedicate more of their finances to search advertising as a result of rising click volumes across key search engines. A report from digital marketing agency RKG highlights a 27% rise in US paid search spend ...
By Simon Holland 2 weeks ago
Almost six months after launching Audience Network to a limited demographic at its F8 conference, Facebook has extended the ad service to marketers worldwide. In the same way as Atlas lets desktop and mobile sites run ads outside of Facebook ...

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