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By James Collier 25 minutes ago
Rapid growth will continue to be a key theme in the digital advertising industry next year, with global digital ad spend predicted to top $630 billion (emarketer) by 2016. However, within the adtech space, other topics are likely to take ...
By Richard Towey 1 day ago
US programmatic video platform BrightRoll Inc. is officially under the ownership of Yahoo as of this week. Yahoo announced back in November that it would be moving ahead with a purchase for the San Francisco-headquartered outfit to enhance its own ...
By Richard Towey 2 days ago
After helping online retailers boost their conversions and measure engagement on social media, Opnia is hoping to do the same for businesses in the offline space. The Minneapolis-based firm has launched an Internet of Things (IoT) platform named Advos, which ...
By Adele MacGregor 6 days ago
Online image-sharing community Imgur is set to launch an image-based native advertising business in early 2015. Native advertising is among the key areas of investment for the company, alongside mobile apps and expanded offerings for customers thanks to $40 million ...
By Mark Jones 6 days ago
As 2014 draws to a close, it's finally time to celebrate a terrific and in many ways groundbreaking year for content at PerformanceIN. Seeing the opportunity to look back on fond memories, we'll be rolling out a series of top-10 lists for our most-read articles in ...

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