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By Simon Holland 3 days ago
Kicking off the Performance Marketing Insights: London event, Jon Myers, vice president and MD of EMEA at Marin Software, gave a presentation that included some of the top industry trends to keep an eye on. PerformanceIN had the pleasure of ...
By Case Studies 1 week ago
Autodesk, Inc. is an American multinational software corporation that makes software for the architecture, engineering, construction, manufacturing, media, and entertainment industries. Currently, over 10 million professionals in 185 countries are using Autodesk products to save time and money, gain competitive ...
By Richard Towey 1 week ago
In-store trials of Near Field Communication (NFC) technology are spreading like wildfire as offline retailers attempt to piggyback on the latest natural pairing of technology and tradition.  Crazes like showrooming - the practice of browsing for and testing products in-store before ...
By Simon Holland 1 week ago
Forget real-time bidding, video advertising is the new must-have technology this year as Ooyala, backed by Telstra, makes a play for London-based Videoplaza. Ooyala CEO Jay Fulcher described the acquisition of video advertising platform Videoplaza as the biggest “game-changing moment ...

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