Not listed here? Create a FREE company profile today  Signup Now

Integrated Marketing

Consistent and seamless brand experiences sit at the heart of the concept of Integrated Marketing, an approach to marketing relying on all forms of communications being linked and harmonised - providing a unified brand ‘voice’ and experience across all channels, using different promotional methods to reinforce one another. Aimed at nurturing familiarity and brand affinity and existing and prospective customers, successful Integrated Marketing requires a disciplined and long-term mindset.

  • 1