INside Performance Marketing
JOIN THE PERFORMANCEIN Top 50 Industry Players from 2017
Content packages include articles, roundtables, product discounts, and more…
Performance Marketing Awards 2015: Best Use of Performance Display Award Category Overview
Image Credit  – PerformanceIN

Performance Marketing Awards 2015: Best Use of Performance Display Award Category Overview


As the deadline for entries at the Performance Marketing Awards 2015 creeps ever closer, we’ll be talking you through the individual award categories between now and the closing date on January 30.

For the full list of categories, please visit the Performance Marketing Awards 2015 website

Best Use of Performance Display Award

Formerly Best Use of Display, this award is designed for those who have exhibited the best use of creative messaging, relevant delivery and inventory to increase performance of display advertising campaigns.

Judges will be reviewing ROI, increased performance of delivery and the overall effective use of display marketing in the making of their decisions.

Last year’s recipient of the award was independent marketing agency Crave and Lamb for its work with online betting company Coral during the Cheltenham Festival. “Cheltenham Fever” minimised wasted digital media buying activity and ensured an increase in efficiency and transparency.

This inspired approach meant Coral was able to monetise players through a combination of display retargeting and internal customer marketing.

The award is open to all companies who have worked either in silo or with a technology provider, publisher or advertiser to achieve display marketing excellence between January 1 2014 and January 30 2015.

Dates to remember

30.01.15 - Standard entries close
06.02.15 - Late entries close
15.02.15 - Nominations close
03.03.15 - Voting opens for Industry Choice of Partner and Hotshot Rising Star awards
03.03.15 - Award shortlist unveiled
12.04.15 - Voting closes
28.04.15 - The Performance Marketing Awards Ceremony in London

Click here for more advice on creating a winning entry for the Performance Marketing Awards 2015.

Continue the conversation

Got a question or comment – tweet Adele @Adele_Georgia or comment on Twitter, Facebook or LinkedIN.

You may be interested in…

Performance Marketing Awards 2015

Performance Marketing Awards 2015

Grosvenor House Hotel, Park Lane, London 28 Apr 2015 #PMAWARDS

Since inception in 2007 the PMAs have grown into the leading and largest awards ceremony in performance marketing, celebrating its ninth year in 2015. The spectacular Grosvenor House Hotel will again play host to the industry's leading ... Read more

Adele MacGregor

Adele MacGregor

Adele works as a news and features reporter for Existem, covering the latest updates from the performance marketing industry. Adele has written for Media Wales, Grazia Magazine and publications in Spain and the US, with topics ranging from social media and digital skills to local music and gymnastics.

Read more from Adele

You may also like…