Social News

By Mark Jones 7 hours ago
Looking back over a busy 28 days, the overriding theme seems to be that of expansion. But we open the February edition of movers and shakers with a departure from the zanox boardroom. Michael von Stern joined the zanox executive ...
By Elliott Lemenager 2 days ago
In this week's masterclass LeadsPedia's Elliott Lemenager explores five ways to master social media advertising.  Internet advertising is the new best practice in the marketing world. In fact, According to Bloomberg statistics, advertisers across the globe will spend ...
By Christian Howes 1 week ago
App install ads are one of the most effective types of Facebook marketing – a good example of how the social media giant is getting mobile advertising right when compared to Twitter or Google. This ad type was released in 2012 ...
By Richard Towey 1 week ago
Alan Banks has taken the reins as managing director for EMEA at engagement marketing software group Marketo. Moving across from his current role as executive vice president at fellow customer engagement software provider LivePerson, Banks will succeed the current EMEA ...
By Adele MacGregor 1 week ago
This week saw the launch of the first expert-led supplement of 2015 off the back of a roundtable discussion which brought together leading travel marketing specialists to discuss the changes and challenges facing this large sector of the industry. PerformanceIN ...
By Rupert Staines 1 week ago
Today’s companies have a plethora of data at their fingertips. This can be anything from data submitted by consumers, company data generated over time, right through to data logged from social media interactions. However, with our recent survey of ...

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