INside Performance Marketing
Top 50 Industry Players from 2017

Performance Horizon’s Affiliate Marketing Benchmark Webinar Now Available


In case you missed it, Performance Horizon's cross-vertical benchmark webinar is now available to rewatch.

Driving nearly a fifth of major brands’ e-commerce sales and generating a 14x return on every dollar spent (IAB/PwC), affiliate marketing is an undeniably dominant force in online advertising.

Last week, Performance Horizon’s Erik Mikisch joined PerformanceIN for a webinar on this very subject, exploring the “enormous” effect of affiliate across three core verticals.

Now available to rewatch below, the data-fuelled presentation takes a deep dive into the group’s own insights on the channel, available to download across travel, retail and financial services

Watch for: 

  • A data-led presentation into performance marketing
  • Cross-vertical comparisons
  • The importance of mobile and app investment   
  • How performance data informs strategy


Continue the conversation

Got a question or comment – tweet Mark @markjonesltd or comment on Twitter, Facebook or LinkedIN.

You may be interested in…

Attend the Year's Biggest Performance Marketing Event

Attend the Year's Biggest Performance Marketing Event

Old Billingsgate, London 24–25 Oct 2017 #PILive

PerformanceIN Live is a two-day event packing in 2,500+ attendees for an international celebration of all forms of measurable marketing. Over 1,000 meters of exhibition floor serve as a shop floor for the latest in performance tech ... Read more

Mark  Jones

Mark Jones

Mark manages all aspects of editorial on PerformanceIN as the company's Head of Content, including reporting on the fast-paced world of digital marketing and curating the site’s network of expert industry contributions.

Going by the ethos that there is no 'jack-of-all-trades' in performance marketing, only experts within their field, Mark’s day-to-day aim is to provide an engaging platform for members to learn and question one another, helping to push the industry forward as a result.

Originally from Plymouth, Mark studied in Reading and London, eventually earning his Master's in Digital Journalism- before making his return to the West Country to join the PI team in Bristol.

Read more from Mark

You may also like…