New Chief Operating Officer appointed at TradeTracker.com
Heiko Hildebrandt has been appointed as the new Chief Operating Officer at TradeTracker.com. Hildebrandt will oversee the group’s operations and processes and implement the group’s strategic growth, together with the CEO. His appointment takes effect from 1 March 2013. Hildebrandt previously served as the network’s Managing Director of Germany and Switzerland, after spending several years in executive positions in the financial management industry.
As TradeTracker.com now offers its affiliate marketing platform on a pan-European scale, with recent openings in France, Italy and Czech Republic, further structuring and consolidation shall be headed by Hildebrandt. “His skillset, accuracy and determination has added great value to our results in the German speaking region, we are confident his appointment will enable us to serve our customers even more successfully at an international level” says Paul van Doorn, CEO of TradeTracker.com.
Hildebrandt about his new challenge: “Together with our customers and partners we will create one of the global leaders in performance-based marketing. I consider our market-leading technology and excellent service quality, as the cornerstones of our growth strategy and internationalization.”
- GENERAL INFORMATION –
TradeTracker was founded in 2004. TradeTracker offers online advertisers (merchants) and publishers (affiliates) the possibility to manage and optimize their online marketing and sales activities on a pay-for-performance basis. Transparency, usability, tracking methodology, and possibilities to scale activities internationally make TradeTracker the best choice for performance based advertising.