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By Robert Davinson 4 days ago
February 2011 is perhaps the starting point for any discussion of the current role of content in performance marketing. Google’s then roll out of the Panda update was the search giant’s first systemic step towards emphasising the value ...
By Richard Towey 2 weeks ago
A promised SEO lift for websites sporting a HTTPS protocol is taking its time to kick in, according to new research. After hearing that Google would be using HTTPS as a ranking signal, digital marketing software provider Searchmetrics began a ...

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