– New locations required due to growing international client base –
London, 21 October 2014: ONE TWO FOUR, the international content company can today announce its plans to expand the business into North America, mainland Europe and Asia over the next three years.
The growth plan is the start of the content company creating a larger global platform to service its increasing portfolio of international clients. The expansion will build on the capabilities currently offered by ONE TWO FOUR’s locations in London, Plymouth, Philadelphia and Abu Dhabi.
The ONE TWO FOUR senior management team is currently investigating potential acquisitions and joint ventures (JVs) with the initial focus being on North America mainland Europe and Asia. Potential businesses and partners would need to have a strong heritage in branded content and will have to evidence similar thinking about the power of content to impact on audiences and change behaviours. Possible acquisitions and JV’s could come from any of the disciplines in ONE TWO FOUR’s current service portfolio, such as Advertiser Funded Programming (AFP), events, design and animation, digital video, internal communications, rich media learning and content strategy.
Mark Hawkins, Chief Executive, ONE TWO FOUR, said: “ONE TWO FOUR has a 25 year heritage in creating meaningful content for an abundance of international brands, a growing number of whom are asking us to have operational capabilities in their main markets. Our team is intent on bringing its unique philosophy of creating content for brands that influences how people feel, moves them to change, and inspires them to act, to a plethora of new audiences. I’m tremendously excited about expanding our team on an international scale.”
Headquartered in the UK, ONE TWO FOUR was formed from the recent merger of three specialist businesses – Twofour Digital, events producer Rocket Science and Twofour Arabia. Clients in the new company’s portfolio include Levis, Sony, British Heart Foundation, Yahoo!, Audi, Volkswagen, Ogilvy Entertainment, Babcock, Carnival, AQA and the BBC.
ENDS
For further information, please contact:
Sarah Mines sarah.mines@braben.co.uk or Lauren Prince-Wright laurenpw@braben.co.uk on 020 7025 8021 or email onetwofour@braben.co.uk
About ONE TWO FOUR
ONE TWO FOUR is an international content company, with a 25 year heritage in creating remarkable connections between audiences and brands through content. Its imaginative approach to content delivers narratives that influence how people feel, moves them to change and inspires them to act. No one ever forgets how you make them feel.
Working with major global clients and household names including Audi and the Volkswagen Group, the British Heart Foundation, BBC Worldwide, Babcock, Carnival and AQA, ONE TWO FOUR provides AFP/Branded content, Events, Design and Animation, Digital, Video, Internal Communications, Rich Media Learning and Content strategy.
ONE TWO FOUR comes from the Twofour Group – a family of award-winning content companies striving to deliver world-class international TV production and distribution.
