AffiliateFuture are excited to have partnered with Response Tap to enable publishers to receive commission by generating calls for advertisers. Mercury Direct is the first advertiser to launch a cost per call programme with AffiliateFuture. John Vickers, Head of Client Services said: “In travel, many advertisers find that potential customers want to talk to an adviser before making a purchase. Our new Cost per Call tracking system will give them the ability to work with publishers to generate leads through a call centre. The publisher will then be paid on a “per call” basis. Having just launched with Mercury Direct, we will be rolling this out to other merchants in the coming months.” If you are interested in signing up to the Mercury Direct cost per call programme, please email Jennifer Lawson: Jennifer.firstname.lastname@example.org Please get in touch with any enquiries about AffiliateFuture: 020 7936 6985 Follow us on Twitter: http://twitter.com/AffFutureUK AffiliateFuture Blog: http://blog.affiliatefuture.co.uk AffiliateFuture provides marketing solutions for a range of online retailers and service providers. We have experience working with clients ranging from blue-chip brands to dotcom retailers. Managing national and international affiliate marketing programmes, AffiliateFuture brings merchants and affiliates together for high performance results. Understanding the most effective way of representing brands on affiliate sites is a critical factor in the success of AffiliateFuture. The pedigree of the AffiliateFuture team is unrivalled, offering first class service with proven results.