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Matt Swan

Articles by Matt Swan

Q1 2016 Sees Mobile Traffic Increase Yet Transactions Drop Off

  • In-App Advertising
  • Partner Networks
08 Apr 16

Strong Christmas Sees Mobile Affiliate Activity Flourish in Q4 2015

  • In-App Advertising
  • Partner Networks
18 Jan 16

Have UK Advertisers Benefited from China’s ‘Singles Day’?

  • Affiliate Marketing
12 Nov 15

Mobile Sales Breakdown Shows Performance Continuing into Q3 2015

  • In-App Advertising
  • Partner Networks
09 Oct 15

Is Affiliate’s Time as a Performance Marketing Stalwart All but Up?

  • Affiliate Marketing
  • Partner Networks
06 Oct 15

Strong First Half 2015 for Mobile Commerce

  • In-App Advertising
07 Jul 15

Understanding the Role of Influence in Cross-Device Transactions

  • In-App Advertising
  • Partner Networks
05 May 15

Strong Start to 2015 for Mobile Commerce

  • In-App Advertising
17 Apr 15

Black Friday & Cyber Monday: The Results

  • In-App Advertising
12 Dec 14

5 Predictions for Black Friday & Cyber Monday

  • In-App Advertising
21 Nov 14

Closing the Loop in Performance Advertising – Tracking Offline Sales

  • In-App Advertising
28 Jul 14

It’s Not All About Mobile Data – Think Tablet

  • In-App Advertising
14 Jul 14

Five Performance Advertising KPIs to Target Your Team With

  • Affiliate Marketing
03 Jul 14

Five Attribution Models for 2014’s Customer Journey

  • Affiliate Marketing
03 Jun 14

How Can the Industry Move up the Value Chain?

  • Affiliate Marketing
26 Mar 14

Performance Marketing in a Nutshell

  • Affiliate Marketing
17 Mar 14
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