Your Premier Source for News on Affiliate, Performance Marketing and the Creator Economy

WhatsApp to Introduce Ads in ‘Updates’ Section: What It Means for Marketers

The move aims to unlock new revenue streams for Meta, but there’s a chance it might backfire.

Nostalgic marketing is on the rise, and people are definitely yearning for life back in the early 2000s. Here are the best campaigns to inspire you.

Awin's CTO and CPO, Gary Reck, discusses Awin's AI and creator tools.

Global advertising is projected to hit a new milestone in 2025, with total ad revenue expected to reach $1.08 trillion.

After an overwhelming number of exceptional entries from around the world, this year’s shortlist showcases the very best the industry has to offer.

ALO Yoga is currently at the centre of a proposed class action lawsuit alleging deceptive marketing practices tied to social media influencers.

Three influencers have been arrested in relation to an FCA report of illegal financial advice content.

Learn more about the important dates and new additions to this year's ceremony.

Judge rules claims of unjust enrichment and tracking interference can proceed in court.

TikTok has begun blocking search results for the hashtag #SkinnyTok, following growing criticism that it promotes unhealthy body ideals.

Awin’s CEO Adam Ross gets candid about his history at Awin, from the early 2000s to his present-day role as CEO.