The Revolving Advertising, Marketing and Media Landscape

PerformanceIN https://performancein.com

Adam Ortman 20 Apr 2022

Opinion

As the the loss of third-party data approaches, Adam Ortman argues that the companies in cookie-fueled programmatic space will need to roll with the privacy punches and ensure they’re compliant on all fronts while future-proofing themselves for tomorrow’s media and targeting obstacles…

MEMBER EXCLUSIVE

Become a free member for instant access to this article and all other Member Exclusive content on PerformanceIN. Members also receive our weekly newsletter roundup, “Pick ‘N’ Mix”, delivered each Thursday.

Continue the conversation on LinkedIn

Adam Ortman

Adam Ortman is the senior vice president of growth and innovation at Generator Media + Analytics, a fully integrated media agency. Combining a decade of experience in the media agency arena with an academic foundation in consumer psychology, Adam evaluates leading and emerging digital, social, mobile, and e-commerce platforms and trends to determine how they can bring value to clients’ media investments.