Sweden-based affiliate network Adtraction has announced some historic news. On December 7 the company celebrated its entry into the stock exchange.
Established in Sweden in 2007, Adtraction is the affiliate network which boasts Europe-wide coverage. The company is a key player in the Nordic market and within the past five years has expanded operations into Germany, the Netherlands and Spain.
Adtraction offers a number of partner solutions, with a focus on innovation and an understanding of the need for diverse, local affiliate marketing techniques.
The entry into the stock exchange is proof of the rapid growth in affiliate marketing and the success of the company as a whole.
The company recognises great growth opportunities in the Nordics as well as in international markets, and the initial public offering (IPO) on Nasdaq First North Growth Market will help fund the company’s growth plans.
CEO and Co-Founder of Adtraction, Simon Gustafson commented: “We are beyond grateful for the great interest we received for our IPO, and for the shared beliefs in Adtraction, our business model and our industry. We extend a warm welcome to all new shareholders and thank you for putting your trust in Adtraction.”