Global affiliate network Tradedoubler has announced that they’ve become a certified partner of TikTok in Europe, one of the biggest growing social apps in the market right now.

With this collaboration, new opportunities will now be available for Tradedoubler clients and partners to increase brand awareness and website traffic by connecting them with TikTok’s global community made of more than 800 million monthly active users.

Introducing the Marketing Partner Program, TikTok’s head of ecosystem partnerships, Melissa Yang, commented: “We’re thrilled to collaborate with some of the most strategic and trusted leaders in the advertising industry and continue giving marketers access to more tools to successfully create, measure and optimise ad campaigns on TikTok.”

“I am excited to leverage Tradedoubler’s certification with TikTok to drive incremental results for our clients, by maximising their brand visibility and engaging with users in an authentic way,” said Matthias Stadelmeyer CEO of Tradedoubler.

Tradedoubler’s expertise to promote brands on TikTok covers a full cycle from campaign planning and creation to optimisation and measurement.

The company has confirmed that campaigns can be launched in 23 countries from Europe and around the world, including the US, Japan, and Australia.