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Global Savings Group Secure $13 Million Funding Round

Global Savings Group Secure $13 Million Funding Round

PerformanceIN

GSG has announced their latest funding round, along with their exclusive negotiations to acquire iGraal from M6 Group, to close out a highly successful 2019.

Global Savings Group (GSG) has announced their latest funding round ($15 million), along with their exclusive negotiations to acquire iGraal from M6 Group, to close out a successful 2019 campaign, which saw GSG hit several key milestones, received numerous industry awards and expanded into the US market.
 
The latest funding round came from existing investors Rocket Internet, Holtzbrinck Ventures, DTCP and RTP Global, and will be used to further expand the German PubTech company’s presence within the US and UK markets and to fund future acquisitions. 
 
Recently, GSG also announced that they had entered exclusive negotiations for French cashback player iGraal, valued at $137 million. This follows on from their acquisition of browser extension platform Pouch in January 2019.
 
“The media market in the US is a very exciting and ever-changing one, and we knew we needed to establish a foothold within the country to be able to service and better understand the challenges of our key clients, which include Business Insider and CNN,” said Johannes Wirth, global chief revenue officer at GSG.
 
“We have seen incredible growth in the first 10 months of operation and have seen the market go through some key changes and iterations.”

Catch up with our interview with Wirth as he discusses the company's journey to date — including acquisitions, US expansion and the power of the dynamic coupon.

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Mustafa Mirreh

Mustafa Mirreh

Mustafa is a senior journalist at PerformanceIN. Reporting on the latest day-to-day news and updates from the world of performance marketing, while also doing social media promotion, live reporting of events, article features and interviewing key industry players.

 

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