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PI Newsdesk Roundup: January 31

PI Newsdesk Roundup: January 31

PerformanceIN

Recap on this week’s news headlines from Partnerize, Facebook, Amazon and more.

We’ve reached the end of January (felt like an eternity!) and it’s Friday which means a roundup of all the top headlines of the week.

Scroll down below to catch up on all of this week’s news stories from PerformanceIN and more.

  • Awin has released its annual report to mark it’s 20th anniversary, reviewing the latest developments within the affiliate marketing industry featuring case studies, expert commentary, predictions and much more.
  • Partnerize has announced a range of product enhancements to support partner marketers to further drive business growth and streamline time-consuming workflows.
  • Dentsu Aegis Network has acquired Digital Pi, a leading digital marketing agency focused on marketing automation consulting services in the B2B sector.
  • UK ad spend increased by 5.6% year-on-year to reach £5.97 billion in the third quarter of 2019, according to the latest Advertising Association/WARC Expenditure report.
  • Facebook's advertising revenue rose 25% to a record $20.7 billion in Q4 from a year earlier as the social network expanded its number of advertisers by 14% to eight million from seven million in October.
  • Amazon has shared its latest transparency report, revealing a slight dip in the number of government demands for user data.
  • Dentsu Aegis Network has acquired 4Cite Marketing, a leading people-based identification and data services technology company. 
  • Outbrain has announced an exclusive partnership deal with Euronews, a leading international news channel. The deal will enable Euronews to leverage Outbrain’s Smartfeed, a digital experience that transforms every page to an infinite stream of discovery.

Stay tuned next Friday for another roundup of headline news. If you would like to submit some news to be featured, send us an email to content@performancein.com.

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Mustafa Mirreh

Mustafa Mirreh

Mustafa is a senior journalist at PerformanceIN. Reporting on the latest day-to-day news and updates from the world of performance marketing, while also doing social media promotion, live reporting of events, article features and interviewing key industry players.

 

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