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#PILIVE19: RevLifter on Growth, Personalisation and Affiliate Success

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PerformanceIN caught up with RevLifter co-founder and CEO Simon Bird on the company's growth in 2019 as well as the rise of personalisation and how affiliates can utilise data for success in 2020.

As one of the fastest-growing tech publishers in the affiliate space, RevLifter has had an exceptional 12 months — which has seen their award-winning personalisation solution transform how voucher codes, deals and transactions are done online whilst providing efficient data and ROI for affiliate marketers.

Exhibiting at PI LIVE this year, we had the chance to catch up with RevLifter co-founder and CEO Simon Bird as he discusses the company's international growth both internally and externally in addition to the rise and importance of personalisation for retailers and how affiliates can best utilise data for success in 2020.

Watch the interview above and catch up with all our highlights from PI LIVE 2019.

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Mustafa Mirreh

Mustafa Mirreh

Mustafa is a senior journalist at PerformanceIN. Reporting on the latest day-to-day news and updates from the world of performance marketing, while also doing social media promotion, live reporting of events, article features and interviewing key industry players.

 

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