After 2019’s outstanding awards ceremony, the Performance Marketing Awards (PMAs) makes a welcome return for its 14th edition on April 28 at the iconic Grosvenor House Hotel on London’s Park Lane.

An evening that sees the best companies and players in the performance marketing industry go head-to-head for the top prize, the PMAs is set to raise the bar even further with the introduction of six brand new categories as well as our crown favourites in the vertical and industry-voted categories respectively.

New categories for 2020

The team behind the PMAs is always looking to improve the ceremony, including the categories on offer as the industry continues to shift and change at an exhilarating rate. For 2020 this is no different and as always, the people of performance marketing have spoken, so we’re excited to introduce the following categories for next year:

Best Programme Launch or Migration
Best Price Comparison Websites (PCW) Strategy
Best Managed Affiliate Programme – SME
Best Fashion, Health and Beauty Campaign
Community Hero
Best Customer Conversion Platform

For instance, the Best Programme Launch or Migration will look to find a standout affiliate or partner programme that demonstrates diligent research, planning and execution whilst also detailing successful partner adoption, optimisation or growth. Meanwhile, the Community Hero is the first time we’re introducing an award that focuses on companies that are putting social responsibility, ethics and culture at the very heart of the business. 

Find out more about the new categories and view the usual favourites, which are making a welcoming return for 2020, by visiting the PMA website.

Shortlist networking event returns

The official shortlist networking event for the PMAs will also be back. This brings a fantastic opportunity for shortlisted entrants and industry leaders to meet and network ahead of the awards ceremony, securing those key deals and new partnerships. 

To ensure you’re at the networking event of the year, contact our sales team about sponsorship opportunities and how this will guarantee your place at this exclusive event.

Entries open and templates available in November

Entries for the PMAs open on November 19 2019, with the early bird deadline for entries closing on January 9 2020 and regular entries open until January 16. Last chance entries close January 23 with the shortlist announced March 23.

Entry packs and templates will be available in November. Make sure you subscribe to the PMA newsletter so you’re the first to know when they’re ready and can crack on writing those award-winning entries.

Head to the official Performance Marketing Awards 2020 website to find out more.