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Movers & Shakers: January 2019

Movers & Shakers: January 2019

PerformanceIN

The industry’s mantra seems to be new year, new job, as there have been lots of movers and shakers this month as professionals look to take on new challenges this year. In addition, further roles have been created as the industry matures.

It’s been a busy month for Impact’s EMEA as it continues its expansion with ten new hires. Sam Parker joins from Webgains as director of partnerships to oversee the agency and wider strategic partnership function. Daniel Martins, Yumi Lewis, and Kiara Fernandes join the customer success management team to oversee customer relationships by delivering customer success, business value and satisfaction to Impact. In addition, Sophie Clark, Simon Bedding and Alex Barriff join as business development representatives, bringing experience from Adobe and brands such as Nike and Levis. Finally, Bharat Siyani joins as HR manager of EMEA, having previously held senior management roles at IgnitionOne and CH & CO Group.

As independent data-driven marketing group Artefact continues the growth of its UK leadership team, Sarah De Martin joins as UK managing director. She brings more than 15 years of global and local UK experience in media and marketing to Artefact, with a focus on digital transformation.

MightyHive has appointed Rashaad Jamal as the new VP of learning and development to oversee the company’s employee program known for creating programmatic experts.

Alexandra Forsch will be heading up all of Awin’s US operations. In her role, Forsch will oversee all North American activity for both Awin and ShareASale, continuing to drive growth for the business.

Essence, a global data-driven media agency and part of GroupM, appointed Tim Irwin as CEO, EMEA. Irwin first joined Essence at the beginning of 2018 as chief operating officer for EMEA and since joining the company, he has played a vital role in scaling the company and fully integrating the agency’s service offering.

Creative tech ad platform, Ad-Lib Digital made three senior hires this month. Stacey Edwards, who is the second appointment from Criteo in two months, is now Ad-Lib’s first global head of operations and finance, whilst Scarlett Long, ex-digital strategy lead at Merkle Periscopix becomes head of client services at Ad-Lib, and Charlie Ashe, experienced programmatic strategist, is now sales lead.

As IAB UK grows and the advertising landscape becomes more complex, the industry body has recruited Tom Stevens as its first head of marketing and Rachel Arch as its first head of partnerships to ensure online advertising is understood and represented fairly amongst its core audiences.

Meanwhile, the International Advertising Association UK Chapter has welcomed Kirsty Giordani as executive director, following Angus Grieve’s decision to step down.

Performance marketing agency iProspect has promoted Stefan Bardega to president of EMEA and Jack Swayne to CEO, London.

Carol Reed joined OpenX as global senior VP of buyer development, where he’ll be leading all agency brand relationships. Reed comes to OpenX after 15 years at Digitas, part of Publicis Media, where she led the transformation of the agency’s media technology practice, designing data and ad tech solutions for brands.  

Native advertising platform Outbrain has announced a new UK-based leadership team following a record-break year last year, with Stephanie Himoff being promoted to VP of global publishers and platforms.  

Over at Mindshare US, Merkle’s Shane McAndrew takes on the role of chief data strategy officer for the US. He brings with him over 20 years of experience across digital, marketing and ad tech, and will further marry the creativity of communications planning with the science of data and analytics.

Bazaarvoice named Joe Rohrlich as chief revenue officer as he leaves his general manager and executive vice president of Bazaarvoice’s European and Asia-Pacific business position.

On the influencer side of things, Billion Dollar Boy has hired Kathy Dover, formerly a client at Maybelline and Garnier, as its first-ever director of client services. She will take responsibility for the account management teams, developing their relationships with clients and ensuring the delivery of a premium service.

Vamp is continuing its expansion into Asia with two new recruits. Keith Baird will be based in Bangkok, leading Vamp into the Thai market, whilst Benedictus Okario will be the platform’s first appointment for Indonesia.  

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Joele Forrester

Joele Forrester

Joele is a journalist at PerformanceIN reporting news from the world of performance marketing, while also reporting live at events, writing feature articles and interviewing key industry players.

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