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Tradedoubler Appoints Chris Russell-Smith to UK Country Manager

Tradedoubler Appoints Chris Russell-Smith to UK Country Manager


Russell-Smith is appointed to oversee the network’s business operations in the UK as predecessor James Milne announces his departure to pursue “new challenges”.

International affiliate network Tradedoubler has appointed Chris Russell-Smith to the role of UK country manager, effective immediately.

The news comes following the announced departure of James Milne, who held the same responsibilities under the title of VP business development & regional director UK & IE, ascending the ranks since joining as senior account manager in 2011.

Russell-Smith joined the network himself in 2012 as sales director, and most recently held the position of group director for international business development, while prior to Tradedoubler, he held roles as UK country manager for nonstopConsulting and sales & marketing director at dgm.

Russell-Smith spoke of his “delight” on being appointed to the position having been part of the company for six years; “I am excited about this challenge and, together with the dedicated team, I’m looking forward to leading the drive for significant, long-term, revenue growth across the UK business,” he commented.

The new UK MD will work closely with CEO Matthias Stadelmeyer in delivering ROI to “each and every” client, read the announcement, which includes brands such as Microsoft, HP, Accorhotels, Puma and Philips. He’ll also work alongside the company’s key functional positions, including strategy director, Franck Georget, client success director Rebecca Pickworth and projects & operations director, Clement Labbe.

“Chris has a strong track record in driving business development and revenue growth and will play a key part in continuing the successful development of Tradedoubler in performance marketing,” commented Stadelmeyer.

Announcing his departure on LinkedIn, Milne thanked his former colleagues and spoke of “mixed emotions” around his departure to take on a “new challenge”.

“After seven years, a huge number of different jobs, countless laughs and challenges, amazing clients, partners and most importantly, colleagues, I am leaving Tradedoubler,” said Milne.

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Mark  Jones

Mark Jones

Mark manages all aspects of editorial on PerformanceIN as the company's Head of Content, including reporting on the fast-paced world of digital marketing and curating the site’s network of expert industry contributions.

Going by the ethos that there is no 'jack-of-all-trades' in performance marketing, only experts within their field, Mark’s day-to-day aim is to provide an engaging platform for members to learn and question one another, helping to push the industry forward as a result.

Originally from Plymouth, Mark studied in Reading and London, eventually earning his Master's in Digital Journalism- before making his return to the West Country to join the PI team in Bristol.

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