Affiliate management agency Acceleration Partners has announced plans to host a 24-hour bike ride from London to Paris this September, with all proceeds going to the British Heart Foundation, the largest independent funder of cardiovascular research.
Taking place between September 3-5, the endurance event has been launched to bring together the affiliate marketing industry, combining a charity-minded challenge with an unrivalled “saddle-based” networking opportunity for eager affiliate marketing professionals.
Those within the industry or professionals simply looking for a challenge are welcome to take part in the ride which will span over 180 miles between two of the world’s most iconic cities.
Taking place over two days, riders will have plenty of time to engage in some endorphin-boosting, exercise-based networking while on the move or over a very well-earned celebratory dinner and drinks.
“This bike ride is an effort to bring the adventurous affiliate community together, unite for a really good cause close to home for many of our team members and achieve something amazing,” said Acceleration Partner’s managing director, Helen Southgate.
“Our industry is full of brilliant, inspired and passionate people with fantastic energy, so we are expecting this to be an incredible experience and really great fun.”
The event will include a fully signed route, cycle leader and support vehicle. An overnight ferry and return Eurostar will be organised for the group, in addition to meals, refreshments, fluids and hotel stay in Paris; meaning that all riders need to worry about bringing is their bike and helmet.