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PerformanceIN Launches New Branded Content Package, the Partner Network

PerformanceIN Launches New Branded Content Package, the Partner Network

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The Partner Network is launched alongside the release of the PerformanceIN Media Pack 2018, which features several products suited to a range of marketing objectives.

PerformanceIN has launched the Partner Network, a competitive branded content package for companies seeking a high-value addition to their B2B PR and marketing strategy in 2018. 

A new iteration of the former Profile Hub which chiefly served as a company directory, the Partner Network offers members tiered annual content packages and the freedom to shout about what’s important to their business to the rest of the performance marketing industry. 

Partners gain unbridled access to the PerformanceIN platform, which captures 25,000 unique visitors per month across over 50 countries internationally from a range of demographics, including agencies, publishers, networks, advertisers and tech companies. 

Existing Profile Hub memberships have been transferred to the Partner Network and agreements will be unaffected.

 

Your brand, your content

Premium and Associate-level Partners will receive a quarterly content plan which, with designated account management and the assistance of the PerformanceIN content team, can be utilised to craft an annual content strategy or as a reactive portal for off-the-cuff announcements throughout the year. 

Additional perks include first refusal on four vertical-specific roundtables to be hosted by PerformanceIN throughout the year, coverage of own events, inclusive tickets to PI LIVE and entry into the Performance Marketing Awards (including IPMAs), and a number of further discounts across the expansive PerformanceIN publishing and events portfolio. 

All Partners will have relevant content linked to their profile pages on the Partner Network, while Associate and Premium Partners’ branded content will be archived on their page as a home for all industry coverage and thought leadership. 

Partner Network articles include a company logo, bio and the option to include UTM links and CTA. 

Opportunities for 2018

The Partner Network has been launched alongside the revised PerformanceIN Media Pack 2018, which features all available content opportunities for the year. These are designed to meet a range of objectives including branding, lead generation, networking, thought leadership and the opportunity for bespoke options. 

Available to download here, the Media Pack includes details and benefits of partnering with PerformanceIN on industry whitepapers, webinars, email marketing, sponsored content and more. 

For more information on joining the Partner Network or the PerformanceIN Media Pack 2018, contact the PerformanceIN media sales manager, Mark Atherton, on email at mark.atherton@performancein.com or telephone on +44 777 588 2944.

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Mark  Jones

Mark Jones

Mark manages all aspects of editorial on PerformanceIN as the company's Head of Content, including reporting on the fast-paced world of digital marketing and curating the site’s network of expert industry contributions.

Going by the ethos that there is no 'jack-of-all-trades' in performance marketing, only experts within their field, Mark’s day-to-day aim is to provide an engaging platform for members to learn and question one another, helping to push the industry forward as a result.

Originally from Plymouth, Mark studied in Reading and London, eventually earning his Master's in Digital Journalism- before making his return to the West Country to join the PI team in Bristol.

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