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Matthew Wood: You Can Help Shape the PI LIVE Agenda This Autumn

Matthew Wood: You Can Help Shape the PI LIVE Agenda This Autumn

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PerformanceIN’s director welcomes a “democratic approach” to agenda curation.

Our first-ever PI LIVE in October last year was a success, but we always strive for continuous improvement.

The show offers an unrivalled opportunity for new business on the exhibition floor, however, it’s the speaker sessions at PI LIVE that we pride ourselves on, providing tremendous insight into the workings, challenges and opportunities of every aspect of advertising considered performance-driven.

In 2018, we’re planning to improve both the logistics and content of these sessions to ensure attendees have the best experience, and take away only valuable, actionable insights.

In light of this, we’ve just signed a contract to secure additional space at the Old Billingsgate venue, allowing us to relocate the former ‘Mezzanine’ rooms to the third floor. This will enable them to hold between 250-700 delegates in comfort and without distraction from the show floor.

In addition, we made the decision to reduce the number of simultaneous session tracks from four to three, providing less session overlap and more engaging, select sessions. However, it also means it will be increasingly challenging to programme the PI LIVE and Influencer Marketing Show agenda.

This is where you come in.

I’m looking to recruit a fresh advisory board to help bring together new ideas, contacts and expert speakers. This is, I believe, a necessarily democratic approach to building an agenda framework suited to all attendees from across the broad scope of the industry.

With variety of experience in mind, I’ll be seeking experts from all corners of the industry with a finger on the pulse of the current digital marketing zeitgeist. Wherever your expertise lies - in Search, Display, Programmatic, Affiliate, Lead Gen, a combination, or otherwise - I’d welcome your thoughts on how you could contribute to an industry-leading agenda at PI LIVE 2018.

If you would like be part of this select PI LIVE 2018 Advisory Board, please complete this 60-second form.

Advisory board members would be expected to attend an afternoon in a central London location to discuss submissions, industry challenges and help formulate the agenda ready for publication later in the year.

All Advisory Board members will also receive a complimentary pass for themselves and a colleague to the show.

Meanwhile, if your interests lie in speaking at the show, PI LIVE speaker submissions are now open until February 28 for both PI LIVE and the Influencer Marketing Show.

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Matthew Wood

Matthew Wood

Matthew is a 20-year industry veteran and behind the PI LIVE, the Influencer Marketing Show and the UK and International Performance Marketing Awards.

Matthew is co-founder and non-executive director of Optimus, an award-winning digital performance marketing agency and co-founder of vouchercloud.

Read more from Matthew

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