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The PMI: London Podcast - Episode 1


Is affiliate marketing doomed? Is voice search the future of SEO? The build-up to PMI: London 2016 is underway.

The first of three special PMI: London Podcasts is available to listen.

Primed for those that want to get closer to the event and some of the key talking points and features of the agenda, the Podcast will be running for three episodes from today, through until the week before things kick off on October 25 at the Westminster Park Plaza.

This edition features an interview with Nick Cristal of performance marketing agency Maxus - the group’s performance business director - who seeks to justify his opinions on affiliate marketing being dead as well as where it fits in a multi-channel world. 

Also featuring in episode 1, Kaizen’s MD Pete Campbell offers a teaser for his session - Opening Your Data for the Next Generation of Searchers - while offering his two cents on SEO’s publicity issues and the ‘hype factor’ surrounding voice search.

As this is the very first PMI Podcast, we would love your feedback. Please email with any suggestions, pointers or words of praise... 

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Got a question or comment – tweet Richard @RichToweyPI or comment on Twitter, Facebook or LinkedIN.

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Performance Marketing Insights: London 2016

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Westminster Park Plaza Hotel, London 25–26 Oct 2016 #PMILDN

The only two-day event for affiliate marketing, lead generation and biddable media. On 25-26 October, look no further than PMI: London for a full insight into the most cost-effective ways of getting results via ... Read more

Richard Towey

Richard Towey

Richard is a former head of content at PerformanceIN. After many years spent covering developments from the automotive, sports, travel and finance sectors, he eventually turned his full attention to reporting on stories from the fast-evolving world of digital marketing. 

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