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Infographic: Native Advertising Around the World

Infographic: Native Advertising Around the World

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Native advertising is enjoying adoption in several key ad markets, across North America, Western Europe, APAC and LATAM, and spend on the format is only likely to increase in 2016. 

To cap off a year in which native ad budgets hit $30.9 billion worldwide, Adyoulike has created an infographic detailing which continents and countries are putting faith in the format, as well as the ones who have approached it with caution.

The image depicts some fairly sizeable native ad spend in markets where ad spend is typically high. Yet, the infographic does include some surprises along the way. 

Here are the standings in full:

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Richard Towey

Richard Towey

    Richard is a former head of content at PerformanceIN. After many years spent covering developments from the automotive, sports, travel and finance sectors, he eventually turned his full attention to reporting on stories from the fast-evolving world of digital marketing. 

    Read more from Richard

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