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Criteo Continues Winning Streak with 64% Increase in Revenue YoY

Criteo Continues Winning Streak with 64% Increase in Revenue YoY


Criteo’s second quarter financial results for 2015 released today (June 4) show a year-on-year revenue increase of 64%, bringing the company’s worth to €271 million.

Revenue excluding traffic acquisition costs (ex-TAC) in Q2 this year grew 65% to €110 million, compared with €67 million in the second quarter, 2014.

The group, a specialist in personalised ad solutions, doubled on last year’s Q2 net income, bringing that figure to €4 million, while EBITDA rose to €22 million from €13 million last year - an increase of 65%.

But operating expenses for the company have risen as a result of its growth, expenses reaching €90 million through the quarter, up 68%, while it plans to continue investment in research, sales and increasing headcount.

Strong performance

Criteo claims its impressive growth comes down to continued advances into cross-device tech, an expansion of publisher relationships and an ‘all-time high’ number of clients wins.

The performance marketing company added 730 new customers throughout 2015, while existing ones contributed 25% more revenue ex-TAC than the year prior.  

Criteo has also performed strongly in the US - where 40% of e-commerce transactions occur on mobile - seeing revenue ex-TAC in the Americas grow by 81%, compared to 78% in the year prior.

With increases across the board, Criteo’s cash flow from operating activities remained steady at €11 million matching that of Q2 2014.

“We have successfully executed on our growth plans for seven quarters in a row and we will continue to invest in 2015 to maximise our growth potential”, said Criteo CFO, Benoit Fouilland.

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Mark  Jones

Mark Jones

Mark manages all aspects of editorial on PerformanceIN as the company's Head of Content, including reporting on the fast-paced world of digital marketing and curating the site’s network of expert industry contributions.

Going by the ethos that there is no 'jack-of-all-trades' in performance marketing, only experts within their field, Mark’s day-to-day aim is to provide an engaging platform for members to learn and question one another, helping to push the industry forward as a result.

Originally from Plymouth, Mark studied in Reading and London, eventually earning his Master's in Digital Journalism- before making his return to the West Country to join the PI team in Bristol.

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