The Industry Choice of Partner award, sponsored by 7thingsmedia, allows companies of all demographics to show appreciation and support for an advertiser, network, tech solution or publisher that has been integral to the success of their campaigns.
This category will include three winners announced at the Performance Marketing Awards on April 28 at the Grosvenor House Hotel in London. Those who are successful will be presented with an Industry Choice of Advertiser, Industry Choice of Network/Tech Solution or Industry Choice of Publisher award.
Fiona Gandy, international account director at 7thingsmedia, spoke of the company’s involvement with this year’s award.
“We are delighted to be sponsoring Industry Choice of Partner at the Performance Marketing Awards for the second year running," she said.
"As advocates of the performance marketing industry, we’re keen to recognise the integral advertisers, publishers and networks that help drive strong results for brands and partners. We wish all those nominated the best of luck and I look forward to celebrating at the award ceremony.”
Over the past few weeks, PerformanceIN has provided summaries of those nominated in each category. This week, we take a look at the companies competing for Industry Choice of Advertiser.
Delighted and honoured
Last year’s winner was high-street retail giant John Lewis for its eye-catching ad campaigns and year-on-year growth of its affiliate programme.
“We were delighted to have been named Industry Choice of Advertiser in 2014, " said Kane Bartlett, online acquisition manager at John Lewis.
“This is testament to the continuous hard work of our internal team, network and affiliate partners, and we are honoured to be nominated again this year.”
Below is a round-up of those nominated for this year’s Advertiser award and details of how you can place your vote.
UK online retailer specialising in the sale of kitchen appliances.
The multinational telecommunications services company began in 1981 and now operates in approximately 170 countries.
First Utility is an independent supplier of gas and electricity in the UK.
High-street retailer John Lewis offers homeware, cosmetics, clothing, electronic goods and accessories from a number of well-known brands.
Park Resorts is the largest operator of caravan parks in the UK, with 48 sites providing over 25,500 holiday homes and tourer pitches across the country.
Tassimo offers a range of home coffee machines and products from brands including Costa, Kenco and Carte Noire.
The Body Shop
High-street cosmetics store The Body Shop, famous for its activism and trading of products which are not tested on animals, has been active since 1976.
The Hut Group
Founded in 2004, The Hut Group owns a range of websites for the sale of products including supplements and vitamins, cosmetics, clothing and sports equipment.
Virgin Experience Days
Founded by Richard Branson in 2001 and managed by Acorne plc since 2003, Virgin Experience Days offers the chance to enjoy unique days-out through rewards attached to vouchers and gift cards.
To vote for any of the above or for more information visit the official site for the Performance Marketing Awards 2015