Absorbing technology
In 2013, Adnologies’ ex-director, UK & International, Simon Mukerjee said the company had already began to branch out of Germany by running campaigns for advertisers in the US, Australia and Middle East. With offices in London, Madrid, Zurich, Paris, Rotterdam and Stockholm among others, the link-up with Tradedoubler could enable Mukerjee’s former employers to expand further out of its German base.