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INside Events: Neverblue Celebrates Ten Years in Performance Marketing


Canadian company Neverblue recently celebrated its ten-year anniversary in the Victoria community by opening its doors to friends, family, alumni, and local technology partners for an evening of appreciation.

A  mixture of friends, family, alumni, and local technology partners made up the 170 guests in attendance to help Neverblue celebrate its milestone anniversary. Many of Neverblue’s alumni who attended the celebrations are still in the performance marketing and technology industry at places like Ring Partner, Red Brick Media, Revenue Wire, HootSuite and more.

Neverblue’s party was held on its own outdoor patio overlooking downtown Victoria. Popular local guitarist, Geoff Lundstrom, serenaded guests to some great covers while they enjoyed west coast seafood, charcuterie, lamb lollipops, crab cakes, as well as local beer and wine.

“With the digital space constantly changing, celebrating ten years in digital marketing is such an extraordinary accomplishment in the industry, as well as in the community,” said Bjorn Hougaard, Vice President of Neverblue. “Victoria has a thriving technology industry that we’ve proudly been a part of and contributed to over the last ten years. On July 17th, we want to show our appreciation for their support.”

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Mark  Jones

Mark Jones

Mark manages all aspects of editorial on PerformanceIN as the company's Head of Content, including reporting on the fast-paced world of digital marketing and curating the site’s network of expert industry contributions.

Going by the ethos that there is no 'jack-of-all-trades' in performance marketing, only experts within their field, Mark’s day-to-day aim is to provide an engaging platform for members to learn and question one another, helping to push the industry forward as a result.

Originally from Plymouth, Mark studied in Reading and London, eventually earning his Master's in Digital Journalism- before making his return to the West Country to join the PI team in Bristol.

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