TradeTracker has initiated the change of its corporate look through the introduction of a brand new logo which paves the road to a refreshing new corporate design. Going by a new baseline “Performance Marketing” the network strongly positions itself in the field of performance marketing and advertising.

As only the first step in the company’s rebranding strategy, it will be followed by a complete overhaul and redesign of the website and interfaces of merchants and affiliates.

General information

About was founded in 2004. TradeTracker offers online advertisers (merchants) and publishers (affiliates) the possibility to manage and optimise their online marketing and sales activities on a pay-for-performance basis.

Note to editors:

This press release is embargoed until 12:00 hours GMT on 10 July 2014. For more information, please contact Philip Keckeis, either by e-mail: or by phone: +31 85 8585 588

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