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Email vs Social Media: Which Deserves Your Budget More?
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Email vs Social Media: Which Deserves Your Budget More?


Direct marketing takes on web 2.0 over the course of five gruelling rounds in a new infographic from internet hosting company, HostPapa. In it, email goes up against social media to see which is the most effective.

Benefits are pitted against each other in the first round, growth in the next, usage of each channel is dissected in the third, reach in the fourth and finally, a head to head on the features of both before the final tally decides the undisputed champion.

Read on to find out which of these two marketing behemoths comes out on top.

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Simon Holland

Simon Holland

Simon is the news and research reporter at Existem. Previously a technology journalist, he now spends his time investigating both future and developing trends in performance marketing whilst producing editorial content for

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