London, UK, 13 June 2013 – Commission Junction today announces the launch of a UK wide affiliate programme with Ocado, the world’s biggest online only grocer. The appointment furthers Commission Junction’s recent success, adding to the list of well-known UK brands the network represents in the affiliate market.
Through a reliable and strategic partnership with Commission Junction, Ocado seeks to expand their reach and raise awareness for their green sensibilities to further build upon their success. Their approach to the affiliate channel has a strong focus on recruiting new customers through a variety of publisher models, to deliver increased results and consistent ROI.
Upon the launch Eleanor Pickering, head of advertiser development for Commission Junction UK, said, “We are thrilled that Ocado has chosen Commission Junction. The team recognises the potential that this account offers and our focus on client service, our passion for innovation and our pioneering technology will be key factors in our approach to expanding Ocado’s affiliate reach, whilst continuing to deliver the outstanding ROI which makes performance marketing such an attractive channel for advertisers.”
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Notes to editors
Commission Junction: Partnerships in Action
We’ve built the world’s largest affiliate marketing company on three words: results, relationships and service.
We believe people and partnerships are as vital as the advanced technology we use. This stellar combination
of people and technology helps us deliver amazing results based on wholly measurable brand actions.
Our teams match expertise in shaping highly specific and optimised digital brand strategies with a network of innovative publishers established in the UK and around the globe.
We’re part of ValueClick Inc., a world-leading online marketing company, which means our teams benefit from exposure to constant innovation and a focus on service in online marketing.
Ocado (www.ocado.com) was established in 2000 and is now one of Britain’s leading online retailers. Ocado operates a centralised distribution model which means that it does not rely upon a network of stores from which to service customers. Orders are fulfilled at unique, highly-automated Customer Fulfilment Centres before being loaded onto delivery vans making local routes, or transported by HGV to vans stationed at a network of regional UK distribution spokes.
Ocado delivers over 30,000 product lines including big-name brands, Waitrose goods, a range of over 550 Ocado Own Label products and now a growing non-food selection – all delivered in handy colour-coded bags and convenient hourly slots by super-friendly drivers. A one-stop shop for all of life’s essentials, the online retailer makes life even easier with its award winning Ocado on the Go apps which provides shoppers with basket-filling flexibility and great deals on the move.