FusePump have announced that they are working with Coast, Oasis and Warehouse, to further enhance their omnichannel and marketing programme internationally.
FusePump will be providing the three brands with e-commerce marketing solutions to support the multi-platform, andotherbrands.com, across six countries, including Australia, Sweden and the US.
Bianca Mercer, Head of International Ecommerce said: “We are very excited to be working with FusePump on our international marketing programme. FusePump are great partners to help drive our online channel and application development through providing technology that will enhance the customer shopping experience online.”
Services include integration of the brands’ product inventory into Google Shopping, as well as the FusePump performance marketing hub and affiliate tools. The hub provides Coast, Oasis and Warehouse’s affiliates with a single location where they can find all necessary promotional information and a simple way to communicate directly with their customers. The tools make it easier for affiliates to create engaging advertising units that appeal directly to their customers.
“It’s fantastic to be working with these distinctive British brands” says Sean McAuley, Commercial Director at FusePump. “Coast, Oasis and Warehouse are renowned for their innovations and advances in omnichannel retailing and partnering with FusePump will only enhance these capabilities further on an international scale.”
FusePump provide simple and profitable marketing technology solutions for e-commerce merchants, including those in the travel, retail and telco sectors. FusePump’s e-commerce marketing platform allows websites to effectively promote their products in all the major online channels (affiliate, comparison shopping, marketplaces, search, display etc.) with little or no technical effort from the client. This not only improves the consumer buying experience, but also helps to drive increased sales. www.fusepump.com