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Global agency secures Gold and inaugural sponsorship of Performance Marketing Insights

Global agency secures Gold and inaugural sponsorship of Performance Marketing Insights


Multi-national agency, Affiliate Traction, has secured Gold sponsorship of A4u’s inaugural North American Event.

Performance Marketing Insights will be taking place on March 12th-13th 2013 at the Crowne Plaza on Times Square in New York. The event is thrilled to announce the partnership of AffiliateTraction as the first sponsor of the two-day performance marketing event.

Founded in 1999, and based in Santa Cruz, California, AffiliateTraction is a perfect partner for A4u to support its foray into New York City. Steeped in a similar industry heritage to A4u in terms of longevity and commitment, Affiliate Traction offer a multi-faceted service to grow affiliate programs on a global platform. The agency also compliments the mission behind Performance Marketing Insights; to offer global high-level and innovative conference agenda from hand-picked speakers, aficionados and industry thought leaders from around the world, ensuring that delegates will have the chance to meet, connect, and share vast levels of experience and insight into the latest marketing strategies with C-level executives and directors.

Greg Shepard, President and CEO of AffiliateTraction, says:

"It's about time our industry had a fresh approach that encompasses a global mindshare on the topics that endanger and break the glass ceiling of its success. Our sponsorship is a commitment to this industry and to an event that has its attendees' best interests as a goal. The organic success of this show is based on quality, not just need; its content and attendees represent the class our industry should portray. I'm therefore delighted to support this event's introduction to our calendar as its first official sponsor, and also to be part of the extraordinary, global advisory board that together will bring to you the pulse of affiliate marketing. This event won't just deliver; it will set a new standard for delegates."

Speaker Submissions Now Open

Speaker submissions are now open for Performance Marketing Insights. So whether your expertise is in affiliate, display, social, search, email lead generation or CPA-based mobile marketing, we want to hear your agenda thoughts and ideas. Performance Marketing Insights will be your platform as a speaker to illuminate the industry. It will be your chance to share strategies and expertise that could potentially be based on case studies or life lessons you’ve learned.

The unique event means that Registration for Performance Marketing Insights: New York is limited by design to senior executives attracting a high-quality delegate base of marketing professionals who can meet with multi-channel publishers, connect with forward-thinking advertisers and enhance their overall performance marketing strategies. As tickets for the event are limited, you can apply today and secure the very best rates by visiting the Performance Marketing Insights website at

For any information regarding content or sponsorship opportunities, please use the contact page for details of how to get in touch.

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Sarah Parsonage

Sarah Parsonage

Always passionate about the value and power behind the pay-on-performance model, Sarah Parsonage, managing director of PerformanceIN, has been immersed in marketing, sales and events for the best part of 10 years.

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