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affilinet parent reports successful start to 2012

affilinet parent reports successful start to 2012


First quarter results for 2012 have been published by Sedo Holding, the parent company of affilnet. The financials show how Sedo Holding has carried 2011’s year-end momentum through to the start of this year with a 4.2% boost in revenue. Total revenue for the group grew by €34.4 million compared to €33.0 million in the previous year.

Sedo Holding’s affiliate business made a substantial contribution to its revenue surge. The affiliate segment, which includes affilinet, saw revenue rise from €22.5 million a year ago to its current figure of €25.9 million. Partner programs witnessed a 15.5% improvement, with the number of connected websites up by 1.7%.

The Group generated €2.4 million EBITDA across both its affiliate and domain marketing businesses for the first three months of this year, up €200k from 12 months before. Sedo Holding put this 9.1% gain down to the expansion in its affiliate business and a lower cost base during the period under review.

EBT growth

As for Earnings before tax (EBT), this was up by 15.8% to €2.2 million, compared with €1.9 million in the previous year. Once €0.9 million of taxes on income had been deducted, the Group generated consolidated net income to the tune of €1.3 million. The previous year had seen a €1.0 million reduction of taxes on income and €1.0 million of net income.

Dr. Dorothea von Wichert-Nick, Management Board member responsible for affilinet marketing and sales, re-affirmed the company’s stance on how affiliate marketing was an important part of the business. "We have successfully continued on our path with around 15% growth in Affiliate Marketing in the first three months of this year. We are particularly proud that, along with Thomas Cook, we now count a further tourism sector heavyweight among our advertisers with FTI," she said.

The management board disclosed how it’s expecting another financially strong 2012. In its forecast, revenue progression was predicted to be around 10% and EBT (before one-offs) is set to be up by around 15%.

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Simon Holland

Simon Holland

Simon is the news and research reporter at Existem. Previously a technology journalist, he now spends his time investigating both future and developing trends in performance marketing whilst producing editorial content for

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