MobPartner has unveiled a visual map of mobile traffic sources. The mobile affiliate network believes that it’s the first global mobile performance company to release this type of interactive feature.
The purpose of the map is to provide affiliates with a helping hand when choosing traffic sources based on the vertical they are looking to target. This is one of the core aspects of building a successful online business. When making the map, MobPartner called upon its network of 100,000 publishers and 1000 campaigns as well as initiating practical tests over a couple of years.
Vianney Settini, CEO & Co-founder of MobPartner, believes that a diagram like this can be very valuable to the affiliate. “To have the ability to know the traffic is the Holy Grail for affiliates since it will allow them to scale and duplicate their existing successes across many platform,” he claims. “The map will help mobile affiliate marketers to better target their campaigns.” MobPartner is hoping that affiliates looking to move into mobile will have access to all medium-sized mobile ad networks thanks to this map.