Optimus Performance Marketing Increases Fashion Retail Portfolio with "World of Accessories"

6 years
    Press Release


World Of Accessories opened their first store in Bayswater, back in October 2009 and has one the largest dedicated accessories stores in Central London. The high street store is a one stop shopping destination for a range of accessories including men's, women's, bed and bath accessories as well as gorgeous gift items. The World of Accessories website "www.woaccessories.com” launched in December 2010 and has seen significant growth since launch.

There are further plans for expansion too, with the development of a Flagship store in London’s Oxford Circus, as well as plans for international stores.

Mark Russell, Managing Director, Optimus Performance Marketing comments:

“World of Accessories has already built a great reputation off-line with its impressive sales growth and footfall to their store within a short space of time. We are looking forward to replicating similar success to their online site. We already have a proven track record over the last 5 years of consistently delivering growth, especially in Fashion Retail, and we’re very excited to be tasked with driving quality sales for World of Accessories too!”

Brad Bagherian, Ecommerce Director, World of Accessories Comments:

“The World Of Accessories brand is uniquely defined by the following three pillars: fashion excitement, value, and newness. These pillars lie at the heart of everything we do. We deliver irresistible fashion at brilliant prices which means more fashion excitement for our customers more of those ‘Wow! Look what I’ve just found’ moments. We have worked closely with Optimus PM as they truly understand what’s required for a successful affiliate programme. They’ve demonstrated absolute professionalism and technical knowledge to get us up and running and we’re looking forward to the results.”

To view programme please visit - http://www.optimus-pm.com/clients/world-of-accessories/