Your Guide to Video Advertising

Your Guide to Video Advertising

– January 2017 –

Taking a 23% chunk of total UK display ad spend - or roughly £760 million - video is arguably one of the most promising and exciting formats to talk about.

PerformanceIN has teamed up with leading video ad marketplace Teads to bring you a 101 guide to tackling the channel’s fundamentals, sure to put marketers in good stead as the channel gains further traction in 2017.

Take to our video guide for a swoop over current and new technologies, placement for best effect, benchmarking success, how mobile is leading the charge, and more.   

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