Valued at $4 billion in 2014, up from $3.7 billion in 2013, affiliate marketing is making some serious progress in the US. But even more change is on the way…
Merchants are looking to gain a more in-depth view of the value of publishers on their programs. Issues with education are rearing their head, while those around data privacy are going as far as intervention from Barack Obama.
Taking heed of the signs, PerformanceIN has worked in co-operation with Affiliate Window US to shed light on some of the biggest talking points reverberating around the affiliate community in this specific market.
The result is ‘The US Affiliate Marketing Supplement’, available for free to all PerformanceIN account holders, which includes features on the following: