Performance Marketing Guide 2014

By Simon Holland 10 months

Simon Holland

Simon is the news and research reporter at Existem. Previously a technology journalist, he now spends his time investigating both future and developing trends in performance marketing whilst producing editorial content for performancein.com

Read more from Simon Close Profile

​Welcome to PerformanceIN’s flagship educational resource, crafted for anyone looking to hone their knowledge of a £14 billion revenue-generating industry; enter the 2014 Performance Marketing Guide.

More than 120 pages of insightful and educational content are packed into our third annual guide, covering all elements of performance marketing:

  • Search
  • Display
  • Mobile
  • Social Commerce & Marketing
  • Agile Commerce
  • Affiliate Marketing
  • Email Marketing
  • Best Practice & Regulation
  • Technology
  • Data & Analytics

Completely refreshed for 2014, brand new sections include mobile display, real-time bidding, programmatic display and affiliate programme management.

Each section was contributed by an expert in their respective field; the most knowledgeable minds, representing the leading companies in performance marketing – making this the go-to industry resource.



SPONSORED BY

Commission Junction Affiliate Future affilinet Affiliate Window Criteo DC Storm IAB Linkdex Matomy Net Media Planet OMG Response Tap SalesCycle Tradedoubler Vouchercloud Webgains