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Video: Criteo on Marketing in a Multi-Screen World
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Video: Criteo on Marketing in a Multi-Screen World

With mobile purchasing on the up, the pressure will be on marketers to take advantage of the opportunities presenting themselves in a world where one in three transactions will involve multiple devices.  

That’s according to Criteo’s chief product officer, Jonathan Wolf, who took to the ADARA stage at Advertising Week Europe on Tuesday (March 24) to spread word of m-commerce’s explosion to those in attendance.

PerformanceIN caught up with Jonathan after the session in an effort to establish the key points for marketers and also the effect this could have on the performance side of the industry. You can watch our full interview with him below. 

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Richard Towey

Richard Towey

Richard serves as head of content at PerformanceIN. After many years spent covering developments from the automotive, sports, travel and finance sectors, he eventually turned his full attention to reporting on stories from the fast-evolving world of digital marketing. Richard now heads up the editorial team at PerformanceIN: the performance marketing industry's leading publication.  

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