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Norway’s Cxense Claims Strong Quarter for SaaS
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Norway’s Cxense Claims Strong Quarter for SaaS

Oslo-based audience data and real-time analytics specialist Cxense has achieved a 223% quarter-on-quarter increase in SaaS revenue from Q3 2013 to Q3 2014, with earnings for the product line reaching $3.53 million.

Q3 has been a busy period for the company, during which it has introduced 3D display advertising capabilities, signed new contracts with companies across the globe and appointed a new CEO, Ståle Bjørnstad.

New clients include American media company Viacom, Japan’s Yodobashi Camera, Mexico’s El Economista and Canadian company NativeAds, among others.

Cxense’s Data Management Platform (DMP) has also performed well in Q3. With both new and existing customers signing up, DMP has produced ample revenue in the quarter.  

Still growing

Moving forward, Cxense will be increasing focus on global sales, business scalability and driving innovation.

Cxense’s appointment of Bjørnstad will play a key part of moving the company into what it hopes could be a new phase for the business.

“The Cxense portfolio of real-time data solutions for publishers and e-commerce businesses is richer than ever and still growing” said Bjørnstad.

“Our solutions can quickly and directly be turned into tangible benefits for our clients, providing them with a significant increase in digital revenue and a larger, more loyal subscriber base.”

Adele MacGregor

Adele MacGregor

Adele works as a news and features reporter for Existem, covering the latest updates from the performance marketing industry. Adele has written for Media Wales, Grazia Magazine and publications in Spain and the US, with topics ranging from social media and digital skills to local music and gymnastics.

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