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Agenda Announced for Performance Marketing Insights: Europe

Agenda Announced for Performance Marketing Insights: Europe

Performance Marketing Insights: Europe has released details of its conference agenda due to take place in Berlin during June.

Over the two days, this performance advertising event will run a selection of panels and sessions that publishers, agencies, advertisers, networks and technology providers will all be able to dip into to keep up-to-date with the performance advertising industry.

Panels on display advertising, Latin America, mobile games, international expansion, SEO, attribution and startups will be available for ticket holders who attend the event at its location in Germany’s largest hotel, the Estrel.

From Yandex to UGG

Various global companies from all areas of performance advertising will be sharing insights as part of the panels including Hotels.com, Yandex, Ignition One, RetailMeNot, telefonica, UGG Australia and Tommy Hilfiger.

There will also be an assortment of sessions covering search, whether that is paid or organic, social media, display advertising, email marketing, lead generation, affiliate marketing and analytics.

Google, Fashionchick, Net Media Planet, uSwitch, MySocialAgency, Blueglass and more will be giving presentations featuring knowledge they have picked up in all their years of experience in performance advertising.

Over 40 sessions

Managing director of the event, Sarah Parsonage, spoke of the breadth of performance advertising experience that would be talking at the event and how all digital marketing tastes were covered.

“The agenda for our 2014 pan-European event hosts over 40 sessions and 100 speakers, covering a wide range of performance marketing and advertising topics not only for local and international delegates, but also across different business levels,” Parsonage said.

“Whether it's business startups and expansion plans, the latest customer journey modelling techniques or further insight into technology that's enabling reactive marketing across TV, Social Media and wearables to emerge, there's most definitely something for everyone in Berlin this June.”

Event organisers have revealed that early bird rates will remain in place until April 30. More information on the Performance Marketing Insights: Europe conference lineup can be found over on the agenda page.

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Simon Holland

Simon Holland

Simon is the news and research reporter at Existem. Previously a technology journalist, he now spends his time investigating both future and developing trends in performance marketing whilst producing editorial content for performancein.com

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