Zanox has been a key sponsor of the European event since its 2009 inception. Next year will see the performance marketing network return as a platinum sponsor for a fifth consecutive year, the first since the rebrand from a4uexpo to Performance Marketing Insights.
As the leading performance advertising network in Germany and Europe, zanox has over 600 employees across the globe. The zanox Group - comprising the companies, zanox, Affiliate Window, M4N, metrigo and eprofessional - supports companies from all industries and of all sizes in the effective marketing of products and services on the internet.
Thomas Joosten, CEO of zanox, shared his thoughts on the event coming to Berlin: “As the number one European performance advertising network we have been supporting the a4uexpo Europe from its start in 2009.
“We are happy and proud to be chosen as platinum sponsor for Performance Marketing Insights: Europe 2014 in Berlin. Berlin not only plays host to our zanox headquarters, but it is the centre and the heart of the entire digital and mobile industry in Europe. I am personally convinced that Performance Marketing Insights: Europe 2014 will be the best and most relevant place to connect to the overall performance industry in 2014. We will see a lot of new, innovative and fascinating digital business models in Berlin.”
For the event’s two days, up to 1,000 attendees will descend on The Estrel Hotel, where they will be able to immerse themselves in the leading edge of performance marketing. The European conference programme will combine international speakers, thought leaders, figureheads, start-ups and digital experts to form a leading agenda that supplies insight and strategy on performance-based marketing within the wider digital marketing mix.
PerformanceIN managing director, Sarah Parsonage, echoed Joosten’s sentiments on taking the event to Berlin, she said: “We are thrilled to have the support of zanox at PMI Europe in 2014.
“This will be the fifth year running that the global performance marketing network has partnered with us – and what better year to come on board as platinum sponsor, when the event takes place in its very own hometown of Berlin.
“After the success of last year’s event in Amsterdam, we feel the cultural, innovative and tech start-up hub of bustling Berlin is the perfect location for PMI 2014.”
With more than 14 years of experience leading the way in affiliate and performance marketing conferences, Performance Marketing Insights provides an ideal platform to educate both the new breed of digital professional and senior marketers alike, on the value of performance as part of today's ever evolving marketing landscape.
Speaker submissions for Berlin are open now and we are calling for applications from those who have the right message for our audience and would like to be a part of the conference agenda in June 2014. Visit the Performance Marketing Insights website for more information.