Naked news stories aren't the most common of subjects for us, however today saw a number of brave Awin'ers who were willing to bare all in the name of charity.
With the support of the board members at Affiliate Window who were also keen to raise awareness of the rare condition, Awin's Leman Street offices were descended upon by a photographer armed with the relevant kit as a 'Calendar Girls' style photoshoot was undertaken, closing the office to prying eyes whilst a 'garment off' / 'doors closed' policy was put in place.
Buns, unlike the 'Calendar Girls' film, were not the props of choice for the shoot, but instead monitors were out and positioned alongside keyboards mice, chairs and phones for a technology-themed naked 2013 calendar.
In a charitable fashion, the Affiliate Window Network have created the 2013 naked calendar to raise money in aid of The Encephalitis Society, a charity that raises money to support and raise awareness of inflammation of the Brain.
Worthwhile, we would agree, and at A4u we've already purchased our copy of the calendar to support the charity.
“When the project group first approached the AW Board with the idea for a charity calendar, we really didn’t believe they would find enough willing participants to get the idea off the ground,” explains Mark Walters, Affiliate Window MD. “Asking senior performance marketers to take off their clothes in front of a camera is a huge ask, however, we have never been more pleased to be proven wrong. Affiliate Window is immensely proud of the ten brave employees who literally bared all to turn this initiative into a reality.”
With the help of partners such as printed.com, Pebble Grey, UK WebMedia, MyVoucherCodes, Giff Gaff, LOVEFiLM, Optimus Performance Marketing, Freemax Media, GoldenFeeds and Quidco, the calendar is available for order today. Buy Now.