This is the first dedicated service offering in the Canadian market for 1&1 and the brand will be implementing an aggressive business development strategy to acquire new customers and expand the breadth of publisher partners it works with. Specifically, 1&1 is looking to recruit and build relationships with review-ranking sites as well as content portals as these types of outlets have proven most successful with its existing US program.
The partnership with Affiliate Window will see 1&1 Internet proactively engage with publishers catered to small businesses and web hosting traffic. The flexibility, dedicated account management, and technical support provided by Affiliate Window, coupled with the growth potential in new markets makes the 1&1 affiliate program an attractive proposition within the performance channel.
“We have been continuously looking for opportunities to expand our affiliate network in the US as well as establish a successful presence in Canada,” said Kelly Meeneghan, Public Relations Manager of 1&1 Internet Inc. “In choosing Affiliate Window, their impressive reputation for growing and building global programs has us excited to embark on this new venture. We look forward to developing this partnership and leveraging 1&1’s affiliate program to a more global level.”
Anthony Clements, Director of Client Services for Affiliate Window adds: “We are thrilled to be chosen as the network of choice for 1&1 Internet’s first ever Canadian program in addition to joining as its new US program partner. 1&1 has a fantastic brand presence in the US market and we plan to leverage this brand awareness to recruit new, relevant and engaged publishers onto the program. Affiliate Window continues to grow in the US market, with publisher recruitment and the launch of innovative new technology central to our focus. It is fantastic that a brand like 1&1 Internet have seen the value that Affiliate Window can deliver and are on board with our commitment to bring a service and technology oriented approach to affiliate marketing in the US and Canada.”
In addition to its online activity, 1&1 Internet is known for providing offline promotions including national print and tv advertising to complement campaigns across the performance channel.
To celebrate its launch with Affiliate Window, 1&1 Internet is offering an exclusive and highly competitive incentive for key publishers that join the program between now and December 31st. For more information click here.
For press inquiries, please contact:
Head of PR
t: 020 7553 0333