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PMA partners with Performance Marketing Insights

PMA partners with Performance Marketing Insights

Performance Marketing Insights – the new industry event in North America, debuting in Spring 2013 – has become a platinum member of the Performance Marketing Association. The partnership was a logical step for the PMA given Performance Marketing Insights’ plans to hold an advanced, content-led performance marketing event within the borders of the USA – plus the two organisations also share similar goals in the connecting, informing and advocating of this rapidly evolving sector. The event’s platinum membership means that Performance Marketing Insights stands shoulder to shoulder with the likes of Amazon, Google and Rakuten Linkshare.

Rebecca Madigan, Executive Director at the Performance Marketing Association, spoke of her excitement in giving the sector more industry insight. “We look forward to being part of the development of this conference, bringing A4U’s history of success in Europe to the US market,” she said. “This is yet another great opportunity for the industry and PMA members to gain insight into the business, enhance their performance strategies and connect with top-level leaders.”

The Performance Marketing Insights conference and exhibition is produced by the same people who have blazed a performance marketing trail across Europe under the a4uexpo moniker. High levels of thought leadership and production values are synonymous with the a4uexpo events, and you can expect similar lofty standards at Performance Marketing Insights.

Only a limited number of tickets will be available, but you can register your interest now for Performance Marketing Insights New York.

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Simon Holland

Simon Holland

Simon is the news and research reporter at Existem. Previously a technology journalist, he now spends his time investigating both future and developing trends in performance marketing whilst producing editorial content for performancein.com

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