Having recently launched Offers.com UK and Offers.com Canada, Offers.com has been recognised as the publisher that has achieved the largest year-over-year increase in revenue and greatest percentage of growth as Commisison Junction's Publisher of the Year at the CJU Awards Ceremony.
“Nothing is more frustrating to a consumer than trying to use out-of-date, inactive or useless coupons online, which is why we spend the time and money to validate every offer on our site, ensuring a high-quality user experience. Clearly this resonates with consumers and our advertising partners, as demonstrated by the exceptional growth of Offers.com since launch,” said Steve Schaffer, founder and CEO of Offers.com. “We are anxious to take Offers.com to the next level, and our investment from Susquehanna Growth Equity will help us dramatically accelerate our growth.”
The investment will also be used for marketing, product management, product development and additional acquisitions. Offers.com plans to increase staff by adding over 20 new full-time employees over the next year, a 50 percent increase. Offers.com was advised on the transaction by Pharus Securities, a leading boutique investment bank for Internet and digital media companies.
Making a Stand in the UK?
Another heavily-funded Voucher Code website makes its way to UK shores, aiming to become a player in this already highly saturated sector. It will be interesting to see whether the financial aspects can play a key part in driving Offers.com into the top tier of the Voucher Code Sector here in the UK.
There are also rumours of US investors taking keen interests in profitable UK Voucher Code sites, attempting to aquire them to help their sites crossover to the UK.
A year of change for the Voucher Code sector ahead? Maybe...